Founded in Florence in 1860 as a workshop, shop and school of watch-making for many decades Panerai supplied the Italian Navy specialist diving corps with precision instruments. Originally created to be used deep underwater, Panerai watches are known for their unparalleled legibility and luminosity in the dark. In 1997 the brand was acquired by the Richemont Group and launched on the international market. Today Panerai develops and crafts its movements and watches at its Neuchâtel manufacture, combining Italian design flair and history with Swiss horological expertise.
Founded in Florence in 1860 as a workshop, shop and school of watch-making for many decades Panerai supplied the Italian Navy specialist diving corps with precision instruments. Originally created to be used deep underwater, Panerai watches are known for their unparalleled legibility and luminosity in the dark. In 1997 the brand was acquired by the Richemont Group and launched on the international market. Today Panerai develops and crafts its movements and watches at its Neuchâtel manufacture, combining Italian design flair and history with Swiss horological expertise.
Technical precision, unwavering reliability. With your Panerai by your side, no obstacle feels too great—and it is in this tradition dependability that we invite you to join Pam.Guard, which provides added protection to your most trusted timepiece through an extended international limited warranty.
PANERAI watches are a natural blend of Swiss technology, Italian design, and passion for the sea. Modern styling with minimal lines, the LUMINOR collection is the essence of Panerai. Iconic, strong and instantly recognisable, the style has been developed since 1950, with the original Luminor watches being manufactured for the Italian Navy. Discover this fascinating luxury watch brand at Chisholm Hunter today.
Panerai watches are known for their distinctive Italian design, Swiss craftsmanship, large dials, and luminosity. They were originally designed for the Italian Navy, making them both stylish and durable.
Are Panerai watches a good investment?
Panerai watches are considered good investments due to their limited editions, quality craftsmanship, and strong resale value. Some models increase in value over time, particularly rare or vintage pieces.
Are Panerai watches waterproof?
Yes, Panerai watches are designed with water resistance in mind, particularly the Luminor and Submersible collections, which offer water resistance from 100m to 300m, making them suitable for various water activities.
How often should I service my Panerai watch?
Panerai recommends servicing your watch every 4 to 5 years to ensure optimal performance, though this can vary based on wear and conditions. Regular servicing maintains the movement and water resistance.
Where are Panerai watches made?
Panerai watches are made in Switzerland, where they are crafted with the highest level of Swiss watchmaking expertise, ensuring precision and quality. The design is still inspired by the brand's Italian heritage.
What is the difference between Panerai Luminor and Radiomir?
The main difference between the Panerai Luminor and Radiomir models is the case design. The Luminor features a crown-protecting bridge and a bulkier case, while the Radiomir has a sleeker case and lacks the crown guard, offering a more vintage look.
What materials are used in Panerai watches?
Panerai uses a variety of high-quality materials such as stainless steel, titanium, ceramic, and their proprietary Carbotech material. These materials ensure durability, lightweight comfort, and a unique aesthetic appeal.
Do Panerai watches hold their value?
Yes, Panerai watches generally hold their value well, especially limited-edition models. Factors like brand reputation, craftsmanship, and limited production contribute to their long-term value retention.
Do Panerai watches have in-house movements?
Yes, Panerai has been producing in-house movements since 2005. Their in-house calibres are known for their reliability, precision, and craftsmanship.
What straps are available for Panerai watches?
Panerai offers a wide range of straps, including leather, rubber, canvas, and metal bracelets. Many models have interchangeable straps, allowing you to customise the look of your watch.
What is Panerai's warranty policy?
Panerai offers a standard 2-year international warranty for their watches, which covers any manufacturing defects.
Are Panerai watches suitable for everyday wear?
Yes, Panerai watches are durable and versatile, making them suitable for everyday wear. Their robust construction and water resistance make them reliable for both casual and professional settings.
Why do Panerai watches have such large cases?
Panerai watches were originally designed for the Italian Navy, where the large dials and cases made them easier to read in underwater and low-light conditions. Today, the large case size is a hallmark of Panerai's bold style.