Mikimoto Pearls Buyer's Guide | Chisholm Hunter
- 12 Sep 2022
Longines is renowned in the luxury watch industry for excellent timepiece accuracy and high-quality craftsmanship. Here's what you should know before you buy.
A brief history of Longines Watches
Derived from the Swiss Les Longines meaning long meadows, Longines pays homage to the first factory site built in Switzerland in 1867 to manufacture the luxury watches we know today.
The Longines brand started in 1832 when Auguste Agassiz and his two partners established the Saint-Imier establishment to make and sell pocket watches. After becoming head of the company and the watches finding success in the United States, Agassiz took on his nephew, Ernest Francillon, to run the company. Here, Francillon worked on ways to improve the manufacturing methods in watchmaking.
While under Agassiz, the brand used common procedures used in watchmaking whereby watchmakers would work at home and supply their products to the trading offices. However, Francillon wondered about how the industrial revolution would impact the manufacturing process so he decided to take all the different stages of watchmaking and bring them all under one roof.
To achieve this, Francillon bought two adjoining pieces of land in 1866 and built his factory which was completed a year later. The factory was built on the bank of the River Suze, known locally as Les Longines', meaning long meadows, and so Francillon adopted this name for his factory.
Francillon then took on Jacques David who helped develop the machines required for perfecting watch manufacturing. Because of his innovation and industrial thinking, Francillion continually expanded the factory until the early 20th Century.
The research into technology at Longines rewarded them with various prizes, the first of which was awarded at the Universal Exhibition in Paris in 1867 for its first pocket watch product - the 20A. Throughout the brand's history, technical research has allowed Longines to produce high-precision timekeeping and quality manufacturing.
Due to its precise timekeeping reputation, Longines is the official timekeeper in many sports, including equestrian, horse-racing, Formula 1, alpine skiing competitions and gymnastic competitions. To this day, Longines continues to be a reliable and precise timekeeping brand, not only for sports but for all the masses.
Who owns the Longines brand today?
Longines has been a subsidiary of the Swiss Swatch Group, formerly Socit Suisse de Microlectronique et d'Horlogerie (SMH), since 1983. Founded by Nicholas G Hayek, the Swiss Swatch Group is the world watchmaking leader, with other brands such as ETA, Omega, Harry Winston, Hamilton and more under the company.
The current president of Longines is Matthias Breschan who has previously worked for the Swatch Group sister brands, Hamilton and Rado, for a number of years.
Where are Longines items produced now?
Longines watches are still being made in Switzerland, St-Imier, where they were first produced and have remained there since. They are the only watchmaker to have stayed in their original hometown to this day.
What is in the Longines range?
Longines continues to produce one of the most precise timekeeping watches in the world, but their range also includes sunglasses and straps for watches. The Longines tradition of keeping to quality is evident with their ability to provide original straps for watches so you can keep the authentic look of your watch or you can customise it to your preference.
In 2019, Longines began designing, producing and distributing the new optical and sun eyewear range for men and women. This new range embodies the brand's aesthetic and technological know-how to provide exquisite products. The optical and sunglasses range was developed in compliance with the strictest quality requirements and meticulous attention to detail, much like the production of its watches.
Where can I buy Longines products?
Longines products are widely available both online and in-store“ thanks to the company's selected network of retailers. You can find approved retailers in your country that sell authentic Longines products on their websites. Select countries can also purchase from Longines' online stores. At Chisholm Hunter, we stock a wide range of official Longines products including the high-performance HydroConquest for professional divers; the exquisite La Grande Classique collection; the classically authentic Master collection and the impeccable design of the Spirit watches.
How much do Longines products cost?
As with any luxury watch line, prices are on the higher end however, in relation to the rest of the watch industry, Longine places itself as a more attainable and affordable luxury brand compared to its pricier competitors.
Many high street retailers will have Longines products starting from around the £600 mark for the Conquest or La Grande Classique collections and up to several thousands of pounds for collections with more advanced technology and design.
The technical precision and high-quality build of Longines watches coupled with its devotion to tradition and research have helped place the company as the successful luxury brand it is today.
How can I tell if a Longines product is genuine?
Many Longines watches have very small numbers and markings printed on the dial below the number 6. These small markings show the movement number and plate number, which you'll need a magnifying glass to see. Counterfeit Longines watches usually don't have these markings but the ones that do are often done improperly, with defects and have more scratches on the dial surface.
Another way to find out if your Longines watch is genuine is to check the back of the watch case. A genuine Longines watch will be engraved with the watch brand name, the name of the country the watch was manufactured in and special trademark patterns for the watch brand. An authentic Longines watch case is fine and exquisite with a high finish and consistent assembly. A counterfeit watch will have a rough and imprecise watch case. Usually, letters are engraved on the open position of the case to show the amount of gold plating but counterfeit products will not have this mark. You can also check for the authenticity of your watch by going directly to Longines. Since 1867, Longines has kept a record of every single serial number of its watches so you can receive detailed information about your watch and a certificate of authenticity if it is genuine. Longines serial numbers are found engraved on the back of the watch case and are 5 to 8 digits long. In some cases, the serial number may be found on the movement or inside the watch so you may have to remove the case to see it.
Where can I get my Longines watch appraised?
If you'd like to get an appraisal of your Longines products then look for a local jeweller or watchmaker who offers a valuation service.
Older pieces that are in excellent condition will hold their value the best and holding on to pieces that have complicated mechanical workings will give you the highest resale price.
How do I wear my Longines watch?
The beauty of the Longines collection is that a single watch is enough to lift any outfit. Each of the Longines collections will match the occasion, day and outfit. For formal events, many of the Longines collections provide the simple, minimalistic and elegant watch you need to match your outfit.
For casual wearing, you can wear a watch from any of the collections and match it to your outfit, ensuring your arms have the right amount of luxury with elegant dials, gold or silver accents and a classic strap to elevate your look.
How to clean a Longines watch?
Longines watches have been designed to be durable but once in a while, they can require some cleaning to maintain their sharp and elegant look. It's recommended to use a toothbrush and soapy water to clean the metal bracelets and waterproof casings. Then, rinse with clean water and dry with a soft cloth. Your Longines watch should be looking as good as new.
Think a Longines watch could be for you? Take a look at their collection here today.
SHOP THIS
STORY
Mikimoto is renowned for using cultivated pearls in its stylish and elegant jewellery pieces. Each stunning piece embodies the utmost devotion, love, and tenderness. Mikimoto blends classic elegance with modern design for today's fine jewellery enthusiast. Here’s what you should know before buying your very own Mikimoto pearls.
A Brief History of Mikimoto
In 1858, Kokichi Mikimoto was born on the Shima peninsula in Japan. He was supposed to carry on his father's legacy as the noodle shop owner's eldest son. However, as a little boy, he thought pearls to be far more fascinating than noodles. The oyster beds in the seas around his village were collected for their natural pearls. Unfortunately, the oysters were overfished and became increasingly rare each year because pearls sold for high prices.
Pearls are created in oyster shells as a response to an irritant. Kokichi wondered if he could introduce an irritant into the shell and grow pearls, so he established his own oyster beds on Ojima Island. After years of research, experimentation, financial issues and unsuccessful attempts, Kokichi finally cultivated a pearl within an oyster in1893. That same year, he received a patent for his cultured pearls. In 1899, Kokichi opened his first series of pearl shops in Tokyo, London and Paris.
Controversy arose in 1921 when allegations emerged that the cultivated pearls were fake. Sued by the French Association of Commerce and Industry, the trials were aptly named ‘The Paris Trial’. Kokichi was put on trial to prove the authenticity of the pearls. After three years, the court came to a decision and concluded that the pearls were real. Throughout the trial process, Kokichi and his pearls gained immense popularity and interest all over the world.
In 1927, Kokichi toured the United States and Europe. He met fellow inventor Thomas Edison who was incredibly impressed with Kokichi’s work and stated that his pearls are one of the wonders of the world.
Throughout the years, Kokichi continued to develop his interests by creating jewellery using gems and pearls. His skilled craftsmen travelled to Europe to study the newest design trends, including Art Nouveau and Art Deco. From that point on, Kokichi combined European manufacturing with Japanese metalworking to produce the recognisable Mikimoto aesthetic. This allowed Kokichi to not only bring pearls into the modern jewellery world but also Japan as a market leader.
Kokichi passed away in 1954 at 96 years old, but his brand and vision live on. He wished for all women to wear pearls on their necks, which Mikimoto continues to do today. The brand continues to produce beautiful and brilliant jewellery for all women, from royalty to everyday women.
Who owns Mikimoto?
Mikimoto is the trading name of K. Mikimoto & Co., Ltd with Toshiyuki Kumai as its managing director.
Where are Mikimoto pearls manufactured?
The Mikimoto Gold Work Factory was founded in 1907 as a special manufacturing site for the Mikimoto Pearl Store. Today it is named Mikimoto Jewellery MFG and is currently in Tokyo, Japan.
What's in the Mikimoto Range?
Mikimoto's product range features necklaces, earrings, bracelets, rings, brooches, pendants and a fragrance. Mikimoto’s collection of jewellery includes classic and modern designs that provide the wearer with an elegant and sophisticated look.
Where to buy Mikimoto pearls?
You can buy Mikimoto jewellery at Chishom Hunter, online and in stores.
At Chisholm Hunter, we stock a wide range of official authentic Mikimoto jewellery including necklaces, earrings, bracelets and rings. To adorn your neck, our range of stunning pearl necklaces include this elegant 7mm AA Pearl Pendant, this charming Akoya Pearl Chain Necklace and this classic 5.5mm A Uniform Pearl Strand.
Our range of pearl earrings includes classic 6mm A Pearl Stud Earrings, dazzling 3.25mm Pearl Cluster Earrings and sparkling 3.25mm Pearl and Diamond Cluster Earrings.
For the fingers, this stunning gold Pearl Bubble Ring and Akoya Morning Dew 8mm Pearl and Diamond Ring will look beautiful with any evening outfit.
Our Mikimoto bracelets include this sleek 5.5mm Akoya Pearl Chain Bracelet, this exquisite Pearl and Diamond Chain Bracelet Flower and this classic 5.5mm A Akoya Pearl Bracelet.
How much do Mikimoto pearls cost?
As with most jewellery brands, prices do vary but you can buy official Mikimoto pearls that are built to last. At Chisholm Hunter, Mikimoto jewellery is available starting from around £250 for a pair of pearl earrings, though their range goes up to £35,000+ for pieces with more intricate designs. The renowned name of Mikimoto, coupled with its cultivated pearls and elegant designs has helped launch the brand to the success it is today.
How to tell if Mikimoto jewellery is authentic?
To see if your Mikimoto jewellery is authentic, check for the trademark M for Mikimoto engraved in your jewellery piece. Underneath the M, there should be a silver or gold mark. The silver marks can include S, SL, Sterling, Silver and 950. If your jewellery does not have these marks, then unfortunately it’s not an authentic Mikimoto piece.
You should also look for the typical characteristics of a real pearl. This includes lustre, shape, colour, surface and perfection. Every Mikimoto pearl will be perfectly circular with no lumps or flaws. The nacre should be thick, rich, and pearly white in lustre. Since Mikimoto pearls vary in size from 3mm to 10mm, depending on the size of the mother oyster, the pearl size is also significant. There should be no colour difference among the pearls in a necklace or bracelet if you are buying a string of pearls.
A simple test you can do is to take the pearl and rub it against the surface of your tooth. If the pearl feels rough and gritty, it is genuine. If it feels smooth, then it’s a fake.
Where to get Mikimoto pearls appraised?
If you’re looking to get your jewellery appraised visit your local Chisholm Hunter. Limited edition pieces will hold their value the best and looking after your Mikimoto jewellery is the best way to ensure the best possible resale price.
How to wear Mikimoto pearls?
The beauty of the Mikimoto line is that a single pearl is enough to lift any outfit while larger pearls will ensure you get noticed.
For daytime wear, a single pearl strand that runs down the collarbone or a pearl bracelet is suitable. If you want to deviate from tradition, you can opt for larger pearls to make a statement. For evening use, pearls are best suited for this type of attire. Multistrand pearl necklaces with matching earrings and bracelets make the perfect jewellery set for formal wear.
How to clean Mikimoto jewellery?
If you notice that the radiance of your pearls is diminishing, it’s recommended to take it to a specialist. Avoid using an ultrasonic cleaner as it can damage the pearls. Storing your pearls carefully, away from other jewellery, will keep your Mikimoto pearls looking shiny and radiant.
Think Mikimoto jewellery could be for you? Take a look at the collection here today.